Description

With over 325 commercial suppliers of antibodies, selecting just the right antibody company brings to mind the famous lock and key analogy of antibody-antigen binding-how do scientists find the perfect match? BioInformatics LLC surveyed nearly 1,000 life scientists worldwide about the types of catalog antibodies that they use and their opinions of commercial suppliers. Brand reputation and breadth of the antibody product line are the two factors that most influence a scientist's choice of supplier Building upon the best-selling 2004 market research report, The Market for Antibodies: Keys to Success for Commercial Suppliers, this 2006 report compares trends over time against the 2004 report for five key metrics: • Application of antibody-based techniques and origin of antibodies (e.g., pre-made, custom, in-house, etc.) • Market growth potential for antibody suppliers • Leading antibody suppliers • Satisfaction with antibody product features • Customer loyalty to antibody suppliers This report will help suppliers better understand how their antibodies are used and what types of product their customers need by scientific application. In addition, segmentation analysis and trend comparisons will allow suppliers to understand how the antibodies market is changing and what important differences exist between segments. Market growth data, based on changes since the 2004 report and anticipated future needs, will allow suppliers to track the market performance and project future sales. 44% of respondents are very likely to recommend their best supplier to their colleagues Suppliers can use this report to help understand which suppliers customers value the most via two key metrics: product quality and customer service. Suppliers can work to improve their brand perceptions by improving the product attributes their customers most value. This report provides key insights into which customers will promote their brand and which customers are detractors for their brand. Additionally, four new analyses are included in the 2006 report: • Market share by usage rates for top suppliers • Market factors that influence a customer's decision to purchase one brand of pre-made catalog antibodies over another • Customer value scores by top supplier-assessing the quality of each supplier's customer base • "Brand health" of the top antibody suppliers based upon key performance metrics related to product promotion, product attractiveness, product price, product placement and supplier customer service and technical support This report will help suppliers understand their competitive position, validate their own internal market share estimates, and provide the basis for internal market size calculations. This information will also help suppliers better understand their strengths and weaknesses as compared to their competitors and gauge their brand's overall performance in the antibodies market.

Table of Contents

Section 1. Analysis and Interpretation of Survey Results • Executive Overview • Study Objectives • Antibody Sources • Antibody Usage • Antibody Suppliers • Market Share Estimations • Market Growth Potential • Purchasing Influences • Customer Satisfaction with Antibody Product Features • Customer Loyalty • Customer Value Assessment • Brand Share Index • Conclusion Section 2. Study Methodology and Demographics • Methodology • Demographics • Questionnaire Section 3. Presentation of Survey Data Antibody Uses and Applications • Antibody-based techniques used in research • Sources of antibodies • Number of primary & secondary antibodies used in the past 12 months • Protein families used in antibody research Antibody Ordering Information • Number of primary and secondary pre-made catalog antibodies from commercial suppliers used in the past 12 months • Use and types of conjugated secondary antibodies • Unit sizes typically ordered for pre-made catalog antibodies • Number of vials or tubes of pre-made catalog antibodies typically ordered at a time • Number of orders for pre-made catalog antibodies placed in the past 12 months • Expected number of vials or tubes of pre-made catalog antibodies from commercial suppliers over the next 12 months • Average amount of money spent per order of pre-made catalog antibodies • Date of last order for pre-made catalog antibodies placed Commercial Suppliers • Suppliers used for orders in the past 12 months • Percentage of budget for pre-made catalog antibodies spent on each brand Satisfaction with Commercial Antibody Suppliers • Satisfaction with product features • Overall satisfaction with value for money for pre-made catalog antibodies from commercial suppliers • Supplier who has provided the best overall experience in terms of product quality and customer service Purchasing Influences for Commercial Antibody Suppliers • Factors influencing decision to purchase from best supplier • Relative influence of factors in decision to purchase from best supplier • Likelihood of purchasing from best supplier again in the next 12 months • Likelihood of recommending best supplier to a colleague • Number of orders for pre-made catalog antibodies placed with best supplier in the past 12 months • Length of time purchasing antibodies from best supplier Brand Experience with Commercial Antibody Suppliers • Overall rating of experience in obtaining pre-made catalog antibodies from best supplier • Familiarity with pre-made catalog antibodies available from best supplier • Acceptability of prices of pre-made catalog antibodies from best supplier • Ease of obtaining pre-made catalog antibodies from best supplier • Helpfulness of customer service from best supplier • Helpfulness of technical support from best supplier • Attribute most closely identified with best supplier Demographics Company Profiles Section 4. Appendices • Insights and Perspectives • Cross-Tabulations of Survey Data • Presentation of Trend Analysis • Other Publications • About BioInformatics • Our Valued Clients

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